Four reasons why your business needs video conferencing
2020 | mayFour reasons why your business needs video conferencing
In a globalised economy, the ability to be present in a given place but without a physical presence at a meeting with people who work at the other end of the city, country or globe, is becoming increasingly important. That is why distributed teams require modern communication tools.
Gone are the days when you had to wait a long time to meet the whole team. Today, the possibility to gather all team members at any particular time is the competitive advantage that companies are looking for.
1. New generations of employees
According to the latest statistics, Millennials are currently the most numerous generation among employees of large international corporations. They think fast and are enterprising, looking for opportunities to constantly learn and develop.
As a result of these cultural changes, the organisations which are trying to attract and maintain talent need to redefine their way of thinking about the workplace.
TWO OUT OF THREE MILLENIALS PREFER VIDEO COMMUNICATION TO JUST AUDIO
2. The speed of business development
The ability to do more with less effort is the essence of efficiency improvement. To be successful, organisations must constantly seek competitive advantages over competition.
Video meetings are simply the latest embodiment of the constant need to be more efficient. Video conferencing will not replace all business trips, but the ability to meet spontaneously face-to-face regardless of distance, without having to wait for the next scheduled meeting can have a huge impact on the organisation’s performance. In fact, surveys show that 90% of respondents agree that video meetings are more effective than their alternatives.
VIDEOS MEETINGS RESPOND TO THE CONTINUING NEED TO BE MORE EFFICIENT.
3. Work-life balance
When does work start and end? The opinion that the office is where we work is slowly becoming obsolete. The vast majority of employees read and reply to emails also outside of business hours, which shows that the line between the end of business and private time is increasingly blurred.
In addition, the average employee of a large city spends almost an hour a day commuting. It seems that no matter how many roads we have built in recent years, traffic has not decreased. According to surveys, commuting times have increased by over 20% since the 1980s.
But working from home using the phone and internet only has its drawbacks as well. Employees may feel lonely and isolated.
In turn, video meetings strengthen the sense of community between employees and their teams much more than teleconferences do.
REMOTE EMPLOYEES TEND TO BE MORE ENGAGED WORKING FROM HOME.
4. Maintaining business continuity
Fires, floods, pandemics – these are real threats to the business, and companies must be prepared to face them. All organisations should have a plan for how to maintain business continuity in the event of a disaster. Video conferencing may help mitigate losses associated with these terrible, but luckily rare events.
There are also other, more commonplace yet unexpected events that can damage the business and reputation of any company. How often is management late for a meeting by misjudging travel time? How often are flights delayed or is traffic so heavy that a key employee, client or supplier simply cannot make it to a meeting on time? All these situations can be prevented.
DO NOT TAKE YOUR CHANCES. VIDEO CONFERENCES ALLOW MEETINGS TO HELD THAT OTHERWISE WOULD NOT BE POSSIBLE DUE TO UNFORESEEN EVENTS.
Why not?
For most of its history, video conferencing has been sold as an alternative to business travel.
However, after twenty-five years, this approach is anything but valid. People still need to meet. Human contact still matters.
The real advantage of video conferencing is that you can meet now, maintain and develop just-established relationships, or start a relationship with a view to meeting face-to-face in the future.
SOMETIMES, YOU JUST HAVE TO MEET IN PERSON. IN ALL OTHER CASES, A VIDEO CONFERENCE WILL DO THE JOB.
A+V implements the infrastructure and equips meeting rooms for video conferencing. Thanks to our services and products, you can turn any conference room into a video conference room by means of tools for video meetings, content-sharing and document collaboration such as: ZOOM ROOM, HANGOUTS ROOM, WEBEX ROOM AND TEAMS ROOM.