AV Trends After ISE 2024: An overview of the most interesting solutions

AV Trends After ISE 2024: An overview of the most interesting solutions

 

The twentieth edition of Integrated Solutions Europe took place in Barcelona and once again, attracted thousands of new technology and audio-visual systems enthusiasts. What’s new in solutions that will influence our communication? What kind of innovations can we expect in entertainment, workplaces, or education? Below, you’ll find the 7 most important trends we have noticed at this year’s ISE.

Virtual production enters a completely new level

Sony introduced a solution that was impossible to ignore. The company transformed their exhibition space into a television studio with a filming set, where they placed a Honda motorcycle against an LED wall background. The premise of this Type of production is that the presenter conducts a broadcast in the studio standing next to the motorcycle. However, the audience receives an image that shows the presenter on the streets of New York. This effect is achieved thanks to the dynamically changing background behind the presenter and cameras that continuously track his movements. Such solutions can completely change the face of production as we have known it. Realistic backgrounds, which can be replaced with any images, combined with the highest quality cameras, provide viewers with intense and thrilling experiences, and offer great convenience for the presenter. Finally, he no longer has to run around with a microphone through crowded streets but can focus on his message.

Cinematic quality image for everyone

Users today demand high-quality equipment, even for commercial use. Compact studio cameras provide exceptional 4K resolution image quality and are suitable for both professionals and amateurs seeking cinematic images. These cameras are a leading solution at this year’s ISE edition.

Compact studios for webinars and podcasts

Webinars and podcasts are popular marketing tools that have become increasingly prevalent in the AV industry. This trend is not limited to technology companies, as more and more businesses and educational institutions are producing their own materials. At ISE, there were many small, well-equipped spaces available for recording high-quality video and sound.

Even greater capabilities in content presentation for education (and beyond)

Virtual reality (VR) technology is driving a revolution in education by offering new, interactive teaching methods. VR provides immersive experiences that help pupils and students better understand complex concepts. For example, instead of just reading about the structure of a cell, students can enter its interior and see all the components up close. Medical students can perform surgeries or diagnostic procedures in a safe environment through realistic simulations. Learning through experience is more effective than learning through dry theory. At ISE, digital globes and interactive displays were popular. They presented information through dynamic animations and visualizations in 4K resolution. This approach makes learning more attractive to students. We will be closely monitoring this trend.

A new dimension of remote work

At ISE, manufacturers are now focusing on more than just video conferencing. They are encouraging the use of smart cameras that track users and voice management, as well as tools for content management. They are encouraging the use of smart cameras that track users and voice management, as well as tools for content management. The goal is to provide better user experiences by distinguishing noise from elements important for discussion. They are encouraging the use of smart cameras that track users and voice management, as well as tools for content management.   Manufacturers such as Yealink, Neat, or Logitech offer cameras that allow for creating a “gallery view” where each participant is in a separate window. MS Teams has introduced a solution that uses artificial intelligence to sign meeting participants in the conference room based on their likeness recognition. Google also uses AI to simulate ceiling lamps and change the room’s lighting.

A nod to sustainable development

Logitech and Sony are among the companies that prioritize ecology in modern technology by creating products from recycled plastic. Sony is also leading the trend of producing monitors with lower power consumption. Additionally, Samsung and Sharp offer e-Ink displays that consume power only when changing the displayed content.

Transparent displays, unconventional shapes, and Micro LED

The fair showcased a growing trend in transparent Micro LED displays. Companies like Samsung and LG presented transparent interactive monitors that will be used in the retail, gastronomy, or hotel industry. Additionally, LEDs were displayed in unique shapes such as cubes, tubes, and spirals. Immersive LED-based spaces, including walls, floors, and ceilings, captured attention by offering a new approach to presenting visual content.

 

This year’s ISE did not bring any surprises for those who regularly follow the AV market. However, the solidifying trends and tendencies related to education and remote work indicate that we will be intensively using technology’s potential in the near future.